Titres dans Marketing et ventes

CEOs. Leaders without titles. Startups. Corporations. For-profits. Nonprofits. It doesn't matter who you are or what you do - you want to become the best. You want to win, every time. Horst Schulze knows how to win. In Excellence Wins, Schulze, in his absolute no-nonsense approach, shares the visionary and disruptive principles that have produced immense global successes over the course of his still-prolific 50-year career.

In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects, even becoming instrumental in political protests from Colombia to Iran.

What is the easiest, fastest, and most surprising way to become a wealth magnet? How can anyone use it - no matter who you are, where you are, or what you do? Why has every successful person in history - from Seneca, Ford, Carnegie, Barnum, Rockefeller and Getty to Bezos, Musk, Gates, Buffett and Zuckerberg - used this secret? The answer will surprise you. It's called "Karmic Marketing." It's the secret of many titans and legends, mom and pop businesses, mega-successful online entrepreneurs, and even individuals with no business at all

In Selling in a Crisis, the world's most sought-after sales trainer Jeb Blount delivers an essential blueprint for staying motivated, keeping your pipeline full, increasing sales, retaining your customers, and advancing your career in times of uncertainty and change. In his classic, no-nonsense style, Jeb gives you fifty-five easy to consume tips, techniques, and tactics that are time-tested and proven to help you stay on top when everything and everyone else is down.

It is no longer enough for public relations professionals to be great at writing press releases or terrific at establishing media contacts. Today and in the future, all professionals must understand how their skills dovetail with those of other professionals.

Hello!Nouveau podcast e-commerce! Je suis Estelle Luce-Antoinette votre host du podcast e-commerce de marque! Un podcast axé sur les marques e-commerce appelé DNVB pour Digital native vertical brand ou DTC pour Direct to Consumer.La première saison était axé sur le développement de marque et je me suis rendu compte qu'avec la crise sanitaire de nombreuses marques e-commerce ce sont développé. Elles ont aussi du faire face à une clientèle plus experte et à la recherche de valeur. Dans cette seconde saison, je vais échanger avec plusieurs marques et partenaires ...

Vous avez envie de mettre en place un chatbot pour développer votre entreprise ? Bienvenue sur Chatbot Stratégie, un podcast en français entièrement dédié à la création et l'animation d'un chatbot. Animé par Frédéric Pierron, consultant expert chatbot pour de grandes marques, ce podcast aborde les aspects marketing, organisationnels et techniques liés à la mise en place d'une plateforme de chatbots, ou callbots. Certains épisodes proposent de répondre à des questions réelles posées par des professionnels qui ont, comme vous, l'envie d'exploiter la puissance des chatbots. ...

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Listeners will learn how to develop skills to create the perfect presentation.

Master word of mouth marketing with this fun, practical, hands-on guide. With straightforward advice and humor, word of mouth expert Andy Sernovitz will show you how the world's most respected and profitable companies get their best customers for free through the power of word of mouth. Learn the five essential steps that make word of mouth work and everything you need to get started. Understand how easy it is to work with social media, viral marketing, evangelists, and buzz.

Le Podcast marketing dédié à la profession d'expertise comptable ! 🔥 Faire rayonner votre cabinet grâce au marketing ! Voila mon objectif avec ce podcast ; je suis Florian Dufour, diplômé d'expertise comptable ayant l'intention de partager au travers d'interviews de confrères tous les avantages qu'offre le marketing 🚀. Le podcast est dédié aux professionnels de l'expertise comptable : ‍👨‍💼 Experts-Comptables, 👩‍💼 Expertes-Comptables, 👨‍💻 Responsable marketing d'un cabinet, 🙍 Acteurs du secteur, 👩‍🎓 Etudiants de la filière du chiffre, ...

In For the Culture, Marcus Collins argues that true cultural engagement is the most powerful vehicle for influencing behavior. If you want to get people to move, you must first understand the underlying cultural forces that make them tick. Collins uses stories from his own work as an award-winning marketer—from spearheading digital strategy for Beyoncé, to working on Apple and Nike collaborations, to the successful launch of the Brooklyn Nets NBA team—to break down the ways in which culture influences behavior and how listeners can do the same

Would you like to be able to draw people towards you like a magnet? This book is NOT just another communication book and is NOT just a book of tips. This is the ultimate communication system for talking to anybody, anywhere, and in any situation. Using the scientific principles of communication and ©POWER2MIND technology, it will have you talking and communicating to anyone with confidence, charm, and conviction, rapidly and naturally.

In the past few years, companies large and small have called on Darius Lahoutifard to get help with their non-performing sales teams. The described symptoms are different from one company to another, but Darius noticed that all they are related to the same illness: the inability to qualify. This book covers both the why and the how of sales qualification. It describes the MEDDIC (Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion) sales methodology in-depth. This is not a book of theories or academic concepts, but techniques with practical recipes.

En un mundo competitivo, donde casi todos los servicios y productos se están volviendo un commodity, llega la ciencia más revolucionaria del mercado. Aprende de forma práctica y entretenida cómo vender más hablando menos. El 85 por ciento de todo lo que el consumidor adquiere lo hace de forma inconsciente. Los seres humanos no saben por qué compran lo que compran; con neuroventas descubriremos cómo hacer que elijan tu producto o servicio sin hacer grandes esfuerzos.

So what makes this book the best out there? Simple. It’s designed for people who, like me, don’t want to spend hours grinding out content or tweaking links just to make a few bucks. I’m gonna show you how to do this smarter, not harder. This ain’t about working more—it’s about working right. Every single chapter breaks it down in a way that’s not just easy, but almost ridiculously easy. From setting up your first affiliate link to scaling it into something that’ll make your paycheck look tiny, I’ve got you covered.

Skill with people is the one essential ingredient for success and happiness at home and in business. The Art of Dealing with People gives you the skills to take your people skills to a level that you never thought possible! Skill in human relations is similar to skill in any other field, in that success depends on understanding and mastering certain basic general principles. You must not only know what to do, but why you're doing it.

Why is the Mona Lisa the most famous painting in the world? Why did Facebook succeed when other social networking sites failed? Did the surge in Iraq really lead to less violence? How much can CEO’s impact the performance of their companies? And does higher pay incentivize people to work hard? If you think the answers to these questions are a matter of common sense, think again.

Misinformation affects us daily, from social media to politics and even personal relationships. Policing social media alone cannot solve the complex problem shaped by partisan politics and subjective interpretations of truth. In Misbelief social scientist Dan Ariely explores the behaviour of 'misbelief' that leads people to distrust accepted truths and embrace conspiracy theories. Misinformation taps into something innate in all of us, regardless of political affiliation. By understanding this psychology, we can mitigate its effects.

In One Million Followers, Kane will teach you how to gain an authentic, dedicated, and diverse online following from scratch; create personal, unique, and valuable content that will engage your core audience; and build a multimedia brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn.

Starting with the publication of their seminal bestseller, Future Shock, Alvin and Heidi Toffler have given millions of listeners new ways to think about personal life in today’s high-speed world with its constantly changing, seemingly random impacts on our businesses, governments, families and daily lives. Now, writing with the same rare grasp and clarity that made their earlier books classics, the Tofflers turn their attention to the revolution in wealth now sweeping the planet. And once again, they provide a penetrating, coherent way to make sense of the seemingly senseless.