Résultats lu par "Maria Ross" dans Toutes les catégories

In Branding Basics for Small Business, marketing expert Maria Ross shares real-life examples and expert interviews to show how organizations of any size can create a winning brand. Small businesses, start-ups, and nonprofits enviously watch the big guys create tribes of loyal followers. How do they do it? What can time- and resource-strapped organizations learn from them? The secret is starting with a strong brand strategy, which goes far beyond a logo.

We have entered a new world of work. It’s a world where successful leaders embrace a human-centric approach, prioritizing the mental health and personal responsibilities of their employees alongside their professional ones. However, post-pandemic, a dark side to the empathetic workplace has emerged and many well-intentioned business leaders are struggling to keep both productivity and morale high. In The Empathy Dilemma, author, speaker and empathy advocate Maria Ross explores the difficulties organizational leaders are having, and the solutions they need to get back on track.

Being empathetic at work means seeing the situation from another’s perspective, and using that vantage point to shape your leadership style, workplace culture, and branding strategy. Pairing her knowledge as a branding expert with proven research and fascinating stories from executives, change makers, and community leaders, Maria Ross reveals exactly how empathy makes brands and organizations stronger and more successful.

This exceptional and powerful anthology explores the joys, heartbreaks and triumphs of immigration, with stories by critically acclaimed and best-selling YA authors who are shaped by the journeys they and their families have taken from home - and to find home.

Rebooting My Brain is the true story of what happens when you get yanked out of your life by a crisis and have to get back on the ride all over again. With refreshing candor, Maria Ross shares how the relentless pace of her life came to a screeching halt when an undetected brain aneurysm ruptured and nearly killed her. Along her stubborn road back to health, her resulting cognitive and emotional challenges forced her sometimes kicking and screaming to reframe her life, her work and her identity.

A leading new exploration of the Windrush generation featuring David Lammy, Lenny Henry, Corinne Bailey Rae, Sharmaine Lovegrove, Hannah Lowe, Jamz Supernova, Natasha Gordon and Rikki Beadle-Blair. For the pioneers of the Windrush generation, Britain was 'the Mother Country'. They made the long journey across the sea, expecting to find a place where they would be be welcomed with open arms; a land in which you were free to build a new life, eight thousand miles away from home.

Multiple times a day, in cities across the US and beyond, a simple yet powerful message is repeated by the well-meaning, the ignorant, and the bigoted: “don’t go”—avoid at all costs those Black and Brown disinvested neighborhoods that have become bywords for social disorder and urban decay. This book is a collection of intimate stories that uncover the hidden influence of both subtle and overt “don’t go” messages and the segregation they perpetuate in Chicago.