Titres dans Développement commercial et entrepreneuriat

Abhijit Banerjee and Esther Duflo have pioneered the use of randomized control trials in development economics. Work based on these principles, supervised by the Poverty Action Lab, is being carried out in dozens of countries. Drawing on this and their 15 years of research from Chile to India, Kenya to Indonesia, they have identified wholly new aspects of the behavior of poor people, their needs, and the way that aid or financial investment can affect their lives. Their work defies certain presumptions: that microfinance is a cure-all, that schooling equals learning....

Vous rêvez d'avoir votre propre business, mais vos études ne vous y ont pas préparé ? Vous cherchez la bonne idée ? Vous voulez convaincre vos clients d'acheter votre produit ? Stan Leloup vous révèle ici les secrets de la psychologie humaine qui vous permettront construire votre business en ligne - même sans idée de génie, ni beaucoup d'argent ou de compétence technique. Le chemin vers le succès est long et tortueux, mais aussi plein d'aventures et de rencontres improbables !

How do today's most successful tech companies - Amazon, Google, Facebook, Netflix, Tesla - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently from the vast majority of tech companies. In Inspired, technology product management thought leader Marty Cagan provides listeners with a master class in how to structure and staff a vibrant and successful product organization and how to discover and deliver technology products that your customers will love.

Bill Gates, founder of Microsoft, shares what he has learnt in more than a decade of studying climate change and investing in innovations to address climate problems. He explains how the world can work to build the tools it needs to get to net-zero greenhouse gas emissions - investing in research, inventing new technologies and deploying them quickly at a large scale. Gates is optimistic that the world can prevent the worst impacts of the climate crisis.

Once upon a time, brick-and-mortar video stores were king. Late fees were ubiquitous, video streaming unheard of, and widespread DVD adoption seemed about as imminent as flying cars. These were the widely accepted laws of the land in 1997, when Marc Randolph had an idea. It was a simple thought - leveraging the internet to rent movies - and was just one of many more proposals, like personalised baseball bats and a shampoo delivery service, that Randolph would pitch to his business partner, Reed Hastings, on their commute to work each morning.

The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things.

Visionnaire et financier, Peter Thiel a investi et beaucoup gagné dans les principales start-ups de la Silicon Valley, un modèle pour tous les entrepreneurs qui rêvent de changer le monde. Comment construire le futur par l'homme qui a créé PayPal et investi dans Facebook, SpaceX et LinkedIn. Écrit à partir de cours donnés à Stanford, Zéro à Un propose une vision radicale et nouvelle sur la conception et le management des start-ups. Quelques uns de ses principes : Le mythe du prochain Facebook, Google.

Comment faire de la culture d’entreprise un avantage concurrentiel... Pour développer Zappos entreprise américaine de vente en ligne de chaussures devenue légendaire dans le monde entrepreneurial Tony Hsieh n’a pas misé sur les profits et les rendements. Il a mis au cœur de ses préoccupations le bonheur de ses employés et de ses clients. Cette culture d’entreprise passionnée et différente a fait de Zappos un modèle de succès : son chiffre d’affaires a atteint 1 milliard de dollars en moins de dix ans.

After a five-year research project, Jim Collins concludes that good to great can and does happen. In this audiobook, he uncovers the underlying variables that enable any type of organisation to make the leap from good to great while other organisations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind. Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.

Do you have a grip on your business, or does your business have a grip on you? All entrepreneurs and business leaders face similar frustrations: personnel conflict, profit woes, and inadequate growth. Decisions never seem to get made, or once made, fail to be properly implemented. But there is a solution. It’s not complicated or theoretical.

Osez entreprendre pour enfin accéder à la vie dont vous avez toujours rêvé ! Le premier livre d'Eric Larchevêque, le juré star de l’émission Qui veut être mon associé ? sur M6 qui a inspiré et coaché des centaines d’entrepreneurs.

Have you ever wondered why some people seem to get rich easily while others are destined for lives of financial struggle? Is the difference found in their education, intelligence, skills, timing, work habits, contacts, luck, or choice of jobs, businesses, or investments? The shocking answer is: none of the above! In his groundbreaking Secrets of the Millionaire Mind, T. Harv Eker states, "Give me five minutes, and I can predict your financial future for the rest of your life!"

BE 2.0 is a new and improved version of the book that Jim Collins and Bill Lazier wrote years ago. In BE 2.0, Jim Collins honors his mentor, Bill Lazier, who passed away in 2005, and reexamines the original text of Beyond Entrepreneurship with his 2020 perspective. The book includes the original text of Beyond Entrepreneurship, as well as four new chapters and 15 new essays. BE 2.0 pulls together the key concepts across Collins' 30 years of research into one integrated framework called The Map.

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels.

S'observant au quotidien dans divers domaines, cette loi énoncée par Vilfredo Pareto est avant tout un constat qui permet de comprendre que quoi que vous décidiez de gérer ou d'entreprendre, il existera toujours un rapport 80/20, révélant que 20 % des causes engendrent 80 % des effets. Agissez donc en conséquence et placez ces 20 % au centre de votre réflexion stratégique !

Felix Dennis is an expert at proving people wrong. Starting as a college dropout with no family money, he created a publishing empire, founded Maxim magazine, made himself one of the richest people in the UK, and had a blast in the process. How to Get Rich is different from any other book on the subject because Dennis isn't selling snake oil, investment tips, or motivational claptrap. He merely wants to help people embrace entrepreneurship, and to share lessons he learned the hard way.

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

Available exclusively in audio, Losing and Finding My Virginity is both of Sir Richard Branson’s multi-million-copy bestselling autobiographies in one combined edition, fully revised and updated, and read for you by the author in full for the first time. From living on a houseboat to a paradise island home, growing a small business into the global Virgin brand, turning a childhood dream of flying to space into a reality, and building a better world through business, this is an account of almost six decades of entrepreneurship, overcoming the odds and reaching for the stars.

Your message has the ability to change someone's life. The impact that the right message can have on someone at the right time in their life is immeasurable. It could help to save marriages, repair families, change someone's health, grow a company, or more... But only if you know how to get it into the hands of the people whose lives you have been called to change. Expert Secrets will put your message into the hands of people who need it.

You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition, or trying to attract the widest customer base. So, what is it? April Dunford, positioning guru and tech executive, will enlighten you.