Are you saying "yes" to every project inquiry without evaluating its true fit for your design business? In this episode, we share seven essential criteria to help you select projects that align with your goals, enhance your portfolio, and drive profitability. Learn how to make intentional, strategic decisions that save you time and energy while positioning your business for sustainable success.

From evaluating the scope of work to identifying referral opportunities, these practical guidelines will empower you to choose projects that deliver maximum results without unnecessary stress. It's time to stop settling and start selecting with confidence.

IN THIS EPISODE, YOU WILL HEAR:

• (02:13) The importance of being selective to avoid burnout and analysis paralysis
• (02:43) Evaluating the financial impact of a project: good money vs. bad money
• (07:34) Assessing a project's portfolio value and ensuring photography investment
• (09:30) Determining the scope of work and avoiding "scrambled egg" projects
• (14:26) Why setting minimum design fees and project investments is essential
• (22:46) Evaluating a project's location and its impact on your brand
• (28:37) Identifying referral opportunities and leveraging high-profile clients
• (31:02) Deciding whether to work with previous great clients or release the rest

RESOURCES:

• HPMKT VIP TOUR

When you’re ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.