Résultats Éditeur "HarperAudio" dans Commerce

Who is Donald J. Trump? To truly understand America’s 45th president, argues Vanity Fair journalist Emily Jane Fox, you must know his children, whose own stories provide the key to unlocking what makes him tick. Born Trump is Fox’s dishy, deeply reported, and richly detailed look at Trump’s five children (and equally powerful son-in-law, Jared Kushner), exploring their lives, their roles in the campaign and administration, and their dramatic and often fraught relationships with their father and with one another.

As cofounder of KISS, America's number one gold-record award-winning group of all time, Simmons knows the thrill and seduction of power firsthand. But gold records alone don't equal power. The decisions you make once you attain a certain level of success are what separate the pretenders from the pantheon. Inspired by Niccolo Machiavelli's The Prince, Simmons offers his unique take on the dynamics of power in every realm of life, from the bedroom to the boardroom, to the world of rock, celebrity, and social media, to politics.

Jennifer Romolini started her career as an awkward 27-year-old misfit, navigated her way through New York media, and became a boss - an editor in chief, an editorial director, and a vice president - all within little more than a decade. Her book, Weird in a World That's Not, asserts that being outside the norm and achieving real, high-level success are not mutually exclusive, even if the perception of the business world often seems otherwise, even if it seems like only office-politicking extroverts are set up for reward.

From childhood, Sarah Robb O'Hagan felt destined to become a champion, but her early efforts at sports, in school, and in music made it clear she was no natural superstar. Unwilling to settle for average, she decided to go Extreme. From working with Richard Branson as a thriving Virgin Atlantic executive in her 20s to being fired and nearly deported a matter of months later, she learned through a series of surprising successes and epic fails that the extremes of her experiences were the engine of her success.

Leeza Gibbons is a culture changer who doesn't "mess with mean". She has fiercely redefined optimism and used positive communication as an empowerment strategy to win with class. She refuses to sacrifice kindness as she has succeeded in getting ahead. Working for decades in an intense, often merciless industry that rewards novelty, ruthlessness, and the next big thing, she has applied smart principles and excelled through savviness - without having to sell her soul or fake it.

In the mid-'60s, Helen Gurley Brown, author of the groundbreaking Sex and the Single Girl, took over the ailing Cosmopolitan magazine and revamped it into one of the most successful brands in the world. At a time when magazines taught housewives how to make the perfect casserole, Helen reimagined Cosmo and womanhood itself, championing the independent, ambitious, man-loving single woman.

Being on The Apprentice made Bill Rancic an overnight celebrity. But his winning strategies were developed long before that, and in You're Hired, he uses examples from his own life to prove that the secrets of success can be found within us all.

Often Wrong, Never in Doubt is an inspirational book from one of America's most colorful and exciting entrepreneurs. Donny Deutsch lays out the core principles that propelled him to create tremendous wealth, build a huge and influential business, and become a national personality.

The Big Bing will be a mandatory addition to the library of everyone who works for a living, or would like to. For nearly 20 years, Stanley Bing's funny, wise, pleasantly mean-spirited, and at times even useful columns have delighted readers in the pages of Esquire, Fortune, and a variety of other national publications. Bing has lived the last two decades inside the belly of the corporate beast, clawing his way to the top of one of the great multinational companies in the cosmos.

In 1990, IBM had its most profitable year ever. By 1993, the company was on a watch list for extinction, victimized by its own lumbering size, an insular corporate culture, and the PC era IBM had itself helped invent.

Based on over 200 interviews with current and former executives, business partners, Apple watchers, and others, Haunted Empire is an illuminating portrait of Apple today that offers clues to its future. With nuanced insights and colorful details that only a seasoned journalist could glean, Kane goes beyond the myths and headlines. She explores Tim Cook’s leadership and its impact on Jobs’ loyal lieutenants, new product development, and Apple’s relationships with Wall Street, the government, tech rivals, suppliers, the media, and consumers.

With Dot Complicated: Untangling Our Wired Lives, new media pioneer Randi Zuckerberg offers an entertaining and essential guide to understanding how technology and social media influence and inform our lives online and off. Zuckerberg has been on the front line of the social media movement since Facebook's early days and her following six years as a marketing executive for the company. Her part-memoir, part-how-to-manual addresses issues of privacy, online presence, networking, etiquette, and the future of social change.

Based on extensive insider interviews and participation, acclaimed author Ben Mezrich's Straight Flush tells the captivating rags-to-riches tale of a group of University of Montana frat brothers who turned a weekly poker game in the basement of a local dive bar into AbsolutePoker.com, one of the largest online companies in the world. But then the U.S. Department of Justice placed a bull's-eye on Absolute Poker. Did they fold - or double down and ride their hot hand?

The engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce—a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success. This engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.

No owner has changed the landscape of sports more than New York Yankees owner George Steinbrenner. From the moment he bought the team in 1973 for $10 million, Steinbrenner's monomaniacal pursuit was to restore the most fabled franchise in baseball history to its former glory. Today the New York Yankees are worth more than $1 billion and are once again world champions.

The untold story of the renegade burger chain that evokes a passionate following unlike any other In fast-food corporate America, In-N-Out Burger stands apart. Begun in a tiny shack in the shadow of World War II, this family-owned chain has stead­fastly refused to franchise or be sold. It is a testament to old-fashioned values and rem­iniscent of a simpler time when people, loyalty, and a freshly made, juicy hamburger meant something.

Never before has a member of the Packer family co-operated with a writer to tell their story. In his biography The Price of Fortune, one of the nation's richest and most psychoanalyzed men opens up in an attempt to make sense of his roller-coaster life and to tell the human story of being James Douglas Packer. Of how his wealth, charm and intellect took him to such exciting places. Yet how sometimes trusting the wrong people and his own rash actions cost him - and how he is now working on getting it all back.

Most people don't need to be experts in their field. Yes, the successful know more than the average person about a particular topic, and they often possess a better-than-average ability with a particular skill set; but not everyone who is successful is an expert, he makes clear. And yet we continue to deeply value the expertise ideal. In Master of None, Hudson turns expertise on its head and shows that by embracing variety and becoming more versatile, anyone can succeed and become more open to different opportunities in life.

From the former president and CEO of the United States Tennis Association - the first Black woman and youngest person ever to hold the position - comes a behind-the-scenes look at the leadership skills involved in hosting the US Open, the largest and most lucrative sports event in the world - lessons that can be applied across business and to any life challenge.

The longtime commissioner of Major League Baseball provides an unprecedented look inside professional baseball today, focusing on how he helped bring the game into the modern age and revealing his interactions with players, managers, fellow owners, and fans nationwide.