Ready to kick off 2025 with a bang? In this must-listen episode, we’re serving up the ultimate digital housecleaning guide for restaurant and tech leaders. From cleaning up outdated system access to streamlining GTM tags, we’re tackling the often-overlooked details that can make or break your brand’s digital presence.

🔑 Key Takeaways:

• Audit your platforms and remove unnecessary users to boost security.

• Optimize those bloated GTM tags for faster site performance and better data.

• Ensure your brand—not an old agency—shines across every touchpoint, including unsubscribe pages.

Perfect for busy leaders who want actionable steps to clean, streamline, and strengthen their digital foundation before the new year rush. Tune in and set your brand up for success in 2025!

🎙️ Don’t wait—start your new year right. Press play now!

Join us for an illuminating conversation with Mason Wiederhorn, Chief Brand Officer at FAT Brands, as we explore the groundbreaking co-branded digital strategy for Great American Cookies and Marble Slab Creamery. This episode delves into how FAT Brands is redefining online ordering and guest personalization, focusing on their revolutionary 3D Cookie Cake Builder and seamless integrations across channels.

🔑 Key Highlights:

• Cookie Cake Builder Innovation: How FAT Brands leveraged cutting-edge 3D modeling and instant rendering to deliver a truly customizable experience.

• Seamless Co-Branding: Streamlining multi-brand menus and unifying guest journeys under one digital platform.

• Data-Driven Design: Insights from user testing and how feedback sparked a transformation.

• Results That Shine: Hear about the 8% boost in average order value and 22% sales growth post-launch.

• Future-Ready Vision: What’s next for FAT Brands, including kiosk-ready tech and try-branded experiences.

This episode is packed with actionable insights on creating best-in-class digital experiences and lessons for multi-unit restaurant brands. Don’t miss the inspiration behind FAT Brands’ bold innovations!

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In this festive episode, Joseph Szala curates the ultimate holiday gift list for the restaurant and agency leaders in your life. Packed with insights, recommendations, and a sprinkle of holiday cheer, Joseph highlights multiple transformative books authored by industry pros that offer valuable guidance for navigating leadership challenges with finesse.

Tune in to uncover why these books are perfect for fostering growth, innovation, and leadership mastery. As a bonus, Joseph shares an earnest plea to follow, like, and share the podcast to spread the holiday spirit—and helpful insights—far and wide. 🎄