Show Notes

In this week's episode of the Human-Centric Leadership Podcast, we are delighted to welcome Terra L. Fletcher, an award-winning entrepreneur, author, and consultant. With her extensive experience working with various businesses and leaders, Terra brings valuable insights and best practices on employee retention.

In today's show, Terra emphasizes the importance of focusing not only on acquiring new talent but also on nurturing and retaining the talent we already have. 

Terra guides us in understanding and embracing different generational mindsets, helping us view them as an opportunity for growth rather than an obstacle. She enlightens us on the unique job needs and desires of different generations, encouraging us to adapt our approach accordingly.

Have you ever thought about using the "five languages of appreciation" to improve retention? Terra introduces us to this innovative concept, showing us how to express genuine appreciation to our employees. 

Terra advocates for allowing employees to work in their zone of genius, which not only costs nothing but also fosters engagement and keeps work exciting and fresh.

Drawing from her book "Flex Your Communication: 47 Tips for Everyday Success at Work," Terra reminds us that learning how to give and receive feedback is a powerful way to connect with employees and engage with them meaningfully.

Guest Bio:

Terra L. Fletcher is an author, consultant, and award-winning entrepreneur. She founded Fletcher Consulting and wrote "Flex Your Communication: 47 Tips for Every Day Success at Work" and "Flex the Freelance: An Unconventional Guide to Quit Your Day Job." Terra has been a business builder since 2007 and today works as a Fractional CMO. Her strategies benefit individuals, nonprofits, and public and private companies. Terra has spoken to the International Spa Association, Smart Customer Service 2018, the National Association of Broadcasters, and Associated Bank. Terra can write a letter that will make you cry, design social media graphics in under five minutes, confidently speak to a crowd, and spot typos from a mile away.

Resource Links: 

Terra L. Fletcher 

Flex Your Communication by Terra L. Fletcher

5 Languages of Appreciation in the Workplace by Gary Chapman and Paul White

Generations Inc. by Meagan and Larry Johnson

The Gen Z Effect by Thomas Koulopoulos and Dan Keldsen