In this episode, CCN Director of Member & Partner Experience Drew Barto is joined by Ken Kelly.

Ken took over his family business—Kelly Roofing—in 1993 and grew it to $50 million in annual revenue and 300+ employees. He sold the business in 2020 and retired at the age of 47.

Ken shares his expert insight on how to properly grow a contracting business, including tips on what businesses at different revenue levels need to focus on most, five rules for growth he learned from Elon Musk, the importance of discipline, five keys to growing your people, and much more.

This episode features takeaways for home improvement contractors with revenue at $1 million, $5 million, $10 million, or $20+ million.

As of January 2025, new FCC lead generation laws will require contractors to have explicit 1:1 consent to call or text leads, impacting how companies can engage with their potential customers.

Home improvement companies have until the end of 2024 to freely contact existing leads, making it crucial to ramp up outreach efforts before the laws take effect and then to comply with the rules after that.

In this episode, CCN Director of Member & Partner Experience Drew Barto is joined by Structurely Co-Founder & Chief Innovation Officer Nate Joens. Nate has led Structurely to 10x growth in conversations processed and has developed a proprietary conversational AI that users perceive as human.

He offers expert insight on how contractors can best prepare for these new laws, how the lead gen landscape may change in 2025, and how AI can help companies navigate these changes.

In this episode, CCN Director of Member & Partner Experience Drew Barto is joined by Opal Enterprises Co-Owner and long-time CCN member Tara Dawn.

Tara shares how she’s doing more with what she has and how she uses a mix of traditional and modern marketing vehicles with an ever-growing tech stack to improve sales processes and increase lead flow. Drew and Tara discuss what’s working today and which types of offers and promotions are making the phones ring at a higher rate.

This episode is a must-listen for any home improvement contractor looking for marketing and technology takeaways that they can implement immediately.