• Content, Clicks, & Convert: The Marketing Playbook

  • De : Alyssa Daza
  • Podcast

Content, Clicks, & Convert: The Marketing Playbook

De : Alyssa Daza
  • Résumé

  • Ready to transform your digital marketing approach? Join me, Alyssa, as we dive into actionable strategies that bring real results for your business. I’ll help you navigate the world of online growth, making content creation and social media engagement feel effortless. Say goodbye to guesswork and hello to a clear path forward that propels your small business. Whether you’re just starting out or looking to scale, this podcast is your roadmap to building powerful connections and conversions. Together, we’ll explore proven techniques for crafting content that resonates, developing email funnels that convert, and creating lead magnets that grow your audience. It’s time to position your business as the go-to solution for your ideal customers, driving engagement, loyalty, and lasting growth. Subscribe now, and let’s elevate your digital marketing game to turn clicks into customers and followers into loyal fans. I can’t wait to guide you on this journey!
    Copyright 2024 Alyssa Daza
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    Épisodes
    • 04: Building Up to a Sustainable Social Media Posting Routines to Go From Overwhelmed to Organized
      Dec 6 2024

      In this episode, we dive into the importance of consistent posting on social media and how it can help you grow your reach, attract new audiences, and nurture your existing followers. We explore practical strategies for building a sustainable content creation habit, including batching content, planning posts around content pillars, and scheduling ahead. Whether you're overwhelmed by the idea of posting daily or unsure where to start, this episode offers bite-sized steps to help you create a strategy that works for your unique schedule and goals.

      In this episode, you'll learn:

      1. Why is posting consistently important for social media growth?
      2. How does batching content help with creating a sustainable posting routine?
      3. What are content pillars, and how do they guide your content planning?
      4. How can I make the habit of consistent posting feel more manageable?
      5. What are the benefits of planning captions and post types in advance?

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      14 min
    • 03: Unlocking the Power of Email Marketing and Effective Lead Magnets
      Nov 6 2024

      Unlock the secret power of email marketing and watch your business thrive! This episode of Content, Clicks, and Convert promises to reveal how email marketing can be your most reliable tool for direct communication, offering a stability that social media just can't match. Learn the art of crafting irresistible lead magnets—like ebooks, mini courses, and quizzes—that not only captivate but also convert by gathering valuable contact information. I’ll walk you through repurposing existing content into compelling lead magnets, with examples like transforming webinars into ebooks and leveraging platforms for dynamic mini courses. Plus, discover the charm of automated email challenges and quizzes as an engaging way to elevate your marketing strategy.

      I’m not just sharing strategies; we’re building a community. Your questions fuel future episodes, and I’m all about connecting with you to enhance your Instagram game. Swing by my website to take a free quiz that will assess and refine your social media tactics, with personalized tips and a bonus video to boost your digital presence. I’m grateful for your support and excited to offer you more strategies and insights in upcoming episodes. Don’t forget to explore the show notes, visit my website for more resources, and join our growing community by subscribing and leaving a review.

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      15 min
    • 02: Crafting Content That Resonates and Converts
      Nov 6 2024

      How do you create content that resonates emotionally with your audience? In this episode, Alyssa shares practical tips on creating clear and impactful messaging that speaks to your audience's challenges and values, illustrated with Chipotle's successful use of relatable and comedic content. Discover the power of a strong hook and storytelling in video content to capture attention and build emotional connections. Learn how focusing on the benefits of your service or product can help potential customers envision the positive impact on their lives.

      Building a strong online presence is crucial for engaging content that not only captures attention but also drives conversions. I offer valuable social media and digital marketing strategies to help you grow and scale your business effectively. You'll gain insights on staying connected with your audience, and the importance of subscribing and leaving reviews to support the podcast. Explore a variety of services and free offerings on my website, and stay tuned for more insights and tips in upcoming episodes to keep your content strategy thriving. This episode is packed with actionable steps and inspiration to enhance your social media efforts and create a cohesive strategy for success.

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      11 min

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