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Why Your Niche Isn’t The Problem (The Genius-Idiot Rollercoaster)

If you're struggling, thinking that your niche is too saturated or that competition is killing your client opportunities, this episode is for you. The problem isn’t anything your’e telling yourself. I walkthrough the “Genius-Idiot Rollercoaster” framework that so many of us entrepreneurs and creators seem to be chained to, riding on a never-ending loop. It's a cycle of self-doubt and overconfidence that most writers, freelancers, and business owners face when trying to grow their online presence and land clients. I break down why this game of emotional pingpong is inevitable—and share why quitting isn’t the answer, how to endure the up and down nature of business, and what soft skill you as a creator need to master. Whether you're building a ghostwriter, entrepreneur, or CEO, this insight will help you stay focused on what matters and remain level-headed through the highs and lows.

(00:00) Intro

(00:12) The Genius-Idiot Rollercoaster

(01:36) Riding Up High

(02:51) Riding Back Down

(03:28) Moral of the Story

(06:18) The Cycle is Inevitable 06:52 Manage the Highs, Coach the Lows

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✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://startwritingonline.com

🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com

👻 Want me to be your ghostwriting mentor? Apply to join our Premium Ghostwriting Academy: https://join.premiumghostwritingacademy.com/

🤖 Need some help learning how to leverage AI as a writer? Check out our favorite ChatGPT prompts for writers: https://startwritingwithai.com

💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co

🧙‍♂️Are you a fiction writer? Here's a crash course on how to turn timeless storytelling frameworks into game-changing ChatGPT prompts: https://startfictionwritingwithai.com/

📚 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com

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How To Interview Founders & CEOs (Ghostwriting Secrets)

In this video, I share essential ghostwriting strategies for interviewing founders and CEOs, drawing from my experience at Digital Press and insights from a live discussion with fellow expert and former first employee, Katrina Kirsch. We explore how to build authentic client relationships, from vetting potential clients and identifying red flags to asking insightful questions that prompt unique perspectives—even from reserved clients in complex industries. Learn techniques for managing client content, setting clear expectations, handling challenging personalities, and navigating tough topics. These expert tips are gained from years of experience, given to help ghostwriters and content creators in the online writing niche build trust, streamline communication, and produce impactful content for high-level executives, founders, and CEOs.

✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://yt.startwritingonline.com

🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com

👻 Want me to be your ghostwriting mentor? Apply to join our Premium Ghostwriting Academy: https://yt.premiumghostwritingblueprint.com/?el=YT&htrafficsource=youtube_organic

🤖 Need some help learning how to leverage AI as a writer? Check out our favorite ChatGPT prompts for writers: https://yt.startwritingwithai.com

💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co

🧙‍♂️Are you a fiction writer? Here's a crash course on how to turn timeless storytelling frameworks into game-changing ChatGPT prompts: https://yt.startfictionwritingwithai.com/

📚 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com

👻 Become a Premium Ghostwriter: https://premiumghostwritingblueprint.com/?el=6StepChecklistPD&htrafficsource=podcast_organic

6 Step Checklist To Build A $100,000+ Paid Newsletter On Substack

In this episode, I share my proven 6-step framework for building a $100,000+ paid newsletter on Substack, the same approach I used to grow Category Pirates and Write With AI into 6-figure newsletters. This walkthrough covers key strategies like harnessing a traffic engine, making your newsletter topics tangible, and leveraging Substack's unique free-to-paid model to maximize reader engagement and conversions. And at the end, I confront the most common questions and faulty beliefs I hear about starting a paid newsletters. If you're a writer, business owner, or complete beginner aiming to generate substantial recurring revenue and build a long-term audience, this checklist will help you structure, scale, and monetize your newsletter effectively on Substack and beyond.

(00:00) Step 1: Pick a topic attached to a traffic engine
(01:34) Step 2: Make your newsletter tangible.
(06:29) Step 3: The “One Free, One Paid” Strategy
(09:10) Step 4: Send paid snippets to your entire free list.
(11:12) Step 5: Put the paywall preview at a cliffhanger.
(12:27) Step 6: Leverage Substack notes.
(13:35) Q: How long should a newsletter be? Do you start charging immediately? Does anyone use email anymore?
(15:07) Q: Subscribers, Open Rate, and CTR - how do you improve these metrics?
(16:33) Q: How do you continuously provide high-value content to maintain a long-term audience?
(18:12) Q: What if I’m too young/old and have no prior experience?

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✍️ Want to start writing online? Download this free Ultimate Guide to get started: https://startwritingonline.com

🚢 Ready to build your daily writing habit and accelerate your trajectory as a Digital Writer? Join Ship 30 for 30: https://www.ship30for30.com

👻 Want me to be your ghostwriting mentor? Apply to join our Premium Ghostwriting Academy: https://join.premiumghostwritingacademy.com/

🤖 Need some help learning how to leverage AI as a writer? Check out our favorite ChatGPT prompts for writers: https://startwritingwithai.com

💻 Want an endless supply of proven, viral-worthy digital writing templates? Check out our software platform, Typeshare: https://typeshare.co

🧙‍♂️Are you a fiction writer? Here's a crash course on how to turn timeless storytelling frameworks into game-changing ChatGPT prompts: https://startfictionwritingwithai.com/

📚 For more information on my books, businesses, and other writings, visit my website: https://www.nicolascole.com